Your next customer already called. Don't make them call the next guy.

The leads are already reaching out. The problem is the ones nobody's there to answer — the call at 9pm Sunday, the DM at lunchtime Tuesday, the form that sits till Monday. We build the AI that picks up.

Book a 15-minute call →

Sandy, the Sandy Labs mascot — 3D claymation portrait

What we do

We build AI that does the work.

Most AI consulting ends with a deck and a roadmap. We're the part that comes after — the agents that pick up the phone at 9pm, reply to the Houzz inquiry at lunchtime, qualify the lead, and put the booking on your calendar. We design them, build them, and stay involved while they run. You don't get a Notion doc. You get something working in your stack within two weeks.

Who we work with

We're a new shop, deliberately narrow. Right now, our work is built around two kinds of businesses where the math of missed inquiries is the most punishing.

Luxury custom home builders

$1M+ projects. Houzz inquiries, web forms, and Instagram DMs piling up while you're on a site visit.

Pilots from $1,500.

See how this works →

Sandy at the workbench with Ember the amber chip

HVAC, plumbing, and electrical contractors

5–25 trucks, family-owned or independent. Phone calls that go to voicemail at 9pm Sunday.

Pilots from $1,000.

See how this works →

If you run a different kind of business and the math sounds familiar, the call link is at the top of the page. We'll have a real conversation about whether what we do fits what you have.

The numbers

Three numbers from one well-studied body of research on inbound lead behavior. They're the math Sandy Labs is built around.

21×

How much more likely you are to qualify an inbound lead by responding within 5 minutes versus 30. From the foundational 2011 study of 1.25 million B2B inquiries. Oldroyd et al., Harvard Business Review — "The Short Life of Online Sales Leads"

50%

The share of buyers who go with the first vendor that meaningfully responds — before they've finished a real conversation with the others. Being first is roughly half the battle. Same research line

42 hrs

The median first-response time for inbound inquiries across small services businesses in the original dataset. Most never get a second touch. Same research line

Your numbers will look different. Week one of the pilot is establishing what they actually are.

What a pilot looks like

Two weeks. Flat fee — $1,000–$1,500 depending on niche. No subscription, no setup add-ons.

Week one is measurement: we instrument the channels you already use and establish your baseline. Week two is deployment: we build and ship the agents, trained on your firm's tone. After the pilot, if the numbers work, we move to a monthly retainer priced as a percentage of incremental captured leads. If they don't, we shake hands and you keep the baseline.

The niche pages have the full version for your industry.

Why us, and why now

Sandy Labs is built for this work and only this work. We don't sell software; we build the agents, train them on your business, and stay involved while they run. You'll always know who's at the other end of the email. (Spoiler: not a salesperson.)

We're new. These first pilots are how we build the case studies we don't have yet, which is part of why pilots are priced the way they are. If the math works for you, we'd like to put your numbers in a future version of this page.

Let's see your numbers

Three minutes. We'll respond within the day — either with a 15-minute call invite or with a direct answer if your question is quick.